Burger Rush Arena
A multiplayer arena where the brand's combos are the power-ups.
Your brand. Their world. We craft experiences and videogames for brands seeking to expand their connection with Gen Z and Gen Alpha — where the next generation of consumers already lives.
At Smart Monkeys we craft experiences and videogames on Roblox for brands seeking ways to expand and increase their connection with generations Z and Alpha.
We blend creativity, technology, and gamification into experiences built around your brand — its audience, and its goals.
Creating brand universes and building genuine interest, not just exposure.
Let's activate your brand



Solutions that adapt to your industry and your goals.
From the shelf to the screen — and back into their hands.
Turning snacks into experiences worth sharing.
Streaming, movies, theme parks — brought to life in-game.
Style your audience can wear, trade, and show off.
Stories that jump off the page and into the game.
Self-expression, gamified.
Museums, cultural centers, and nature — reimagined as play.
No special gear needed to be in the game. Mainstream, mobile, and reaching all generations.
31 billion interactions with the platform in the first quarter of 2026 alone. Age split of verified users:
Your audience isn't scrolling. They're playing.
It's already consumers' everyday habit.
Mainstream, mobile, and reaches all generations.
Gaming is beating every other screen in Latin America.
Three platforms, one idea: your brand at the center of the fun. Pick one.
GamesMissions, challenges, and rewards — with your brand at the center. We translate your brand's essence into virtual experiences that connect with younger consumers.
Open worldMissions and mini-games with different mechanics inside a relaxed, immersive environment built for exploration and social play around your brand.
CharactersCustom characters and accessories that represent your brand — available for purchase in the Roblox Store, for every user on the platform.
ActivationsExclusive contests with real prizes. Product launches turned into events. Live coverage on Twitch and Discord to bring your community even closer.
IntegrationWe partner with top creators to put your brand at the heart of the fun — building long-term brand equity.
IslandsYour brand as a whole island: its own world, rules and story, published inside one of the biggest gaming platforms on the planet. Fortnite reaches a slightly older audience than Roblox, teens and young adults, so the tone, humor and challenges scale up with them.
RacingFast, replayable and made for clips: circuits, boosts and vehicles themed around the brand, with leaderboards that keep players coming back and creators streaming.
PvPArenas and battle maps where the brand sets the scenery, the power-ups and the rewards. The format Fortnite players already love, dressed in your universe.
ExplorationOpen, story-driven islands to discover at your own pace: hidden collectibles, secret areas and narrative missions that turn brand storytelling into gameplay.
MarketplaceDownloadable worlds with their own mechanics, published in the official store. They can be free and sponsored by the brand, so every download is a branded experience installed on the player’s device.
ServersTwo ways in: partner with existing high-traffic servers (like Hypixel) to integrate activations inside their community, or spin up the brand’s own server for a limited-time event with contests, drops and live coverage.
Saturated feeds, fragmented attention, exposure without context.
Your brand inside the fun, not interrupting it.

Every project is a universe. Here are a few.
A multiplayer arena where the brand's combos are the power-ups.
Build your own gummy factory and defend it from the giant bears.
Limited virtual sneaker drops, with their own runway and store.
A virtual theme park with a roller coaster, arcade and branded cinema.
Limited-time football tournament with real prizes and Twitch streaming.
Branded minigame integrated into one of the platform's most played experiences.

Tell us about your brand and your goals. We'll come back with a concrete proposal.